Froogle for web's best shopping

If you are planning to head to New York or even Boston for Xmas, don’t forget to stop by at Google first.

The Internet search firm has launched its Froogle price comparison website in America, expanding the company’s e-commerce business and putting it head to head with partners such as Kelkoo.

Froogle (http://froogle.google.com) works like the popular Google search engine, but only returns search results from online retailers. Queries for ‘digital cameras’ or ‘black socks’ return a list of products sortable by price or by merchant.

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